OUR STORY.
Nonprofit Is Business is a movement and brand that champions the importance and value of nonprofits and nonprofit professionals in the business world. This movement was born out the founder's, Dr. Catherine Cushinberry, almost thirty years of first-hand experience in nonprofit. She saw organizations and professionals operating from a place of scarcity and a scarcity-mindset. Nonprofits are typically seen as organizations that only do-good. However, Catherine saw the need for this movement and the importance and necessity of nonprofits operating as businesses for the good of their missions.
This movement is about celebrating and elevating nonprofits. It welcomes everyone to join voices and proclaim nonprofits are businesses. Nonprofit professionals should be celebrated and organizations resourced and supported to do the good of their business. We welcome you to the movement #NonprofitIsBusiness.
OUR FOUNDER,
Dr. Catherine Cushinberry
Catherine spent almost 30 years as a nonprofit professional. She has a demonstrated history of transforming, reorganizing, and improving organizations. She is skilled in culture building, talent development, fundraising, nonprofit management and change management. Catherine understands the necessity and importance of nonprofits being understood as businesses. She has led national and local organizations with budgets over $90 million. She is a strong business development professional with a Ph.D. from the University of Missouri-Columbia. She proudly represents her hometown of Memphis, TN and honors her brilliant, resilient and adorable mom, her Ladybug, Matilda.
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Nonprofit is Business was born out of the belief that nonprofits deserve a seat at the table as thoughtful, meaningful businesses. We are here to invite you to join this effort.
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